Dan J. Harkey

Master Educator | Business & Finance Consultant | Mentor

Bait-and-Switch in Dating

12 Common Tactics (and How to Handle Them)

by Dan J. Harkey

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Definition (Dating Edition)

Dating bait-and-switch happens when someone markets one version of themselves or the relationship to get your attention (the bait), then substitutes a different reality once you’re invested (the switch).

“In dating, the bait is who they say they are.  The switch is who they become once you’re attached.”

1) Profile Persona vs. Real-Life Reality

Bait: Curated profile that signals stability, kindness, and shared values.
Switch: In person, they’re dismissive, rude, chronically negative, or wildly inconsistent.

Red flags

  • Photos are heavily outdated or filtered beyond recognition
  • Their vibe is fundamentally different than the messaging tone

What to do

  • Treat the first 1–2 dates as verification, not commitment.
  • Ask simple grounding questions: “What does your typical week look like?”

2) “Looking for Something Serious” → “Let’s Keep It Casual.”

Bait: “I’m ready for a relationship.”
Switch: After you engage, it becomes “I’m not sure what I want,” or “Let’s not label it.”

Red flags

  • Vague future talk, no follow-through on plans
  • Avoids direct conversations about exclusivity or intentions

What to do

  • Ask early: “What does ‘serious’ mean to you—timeline and behavior-wise?”
  • If actions don’t match words within a few weeks, believe actions.

“Consistency is the currency of sincerity.”

3) Fast Future-Promise → Slow Reality

Bait: Big promises early (“You’re different,” “I can see this going somewhere”).
Switch: The actual effort stays minimal: inconsistent texts, few dates, no integration into real life.

Red flags

  • Grand language without concrete steps
  • Plans are always “someday,” never “Saturday.”

What to do

  • Respond to promises with specifics: “That sounds nice—what would building that look like this month?”

4) Availability Bait → Scarcity Switch

Bait: Constant attention at first.
Switch: After you’re hooked, they become hard to reach, vague, or “always busy.”

Red flags

  • Hot/cold cycles, disappearing acts
  • You feel like you’re competing for basic responsiveness

What to do

  • Don’t chase Clarity from inconsistency.
  • Set a simple standard: “I do best with regular communication.”

5) Values Signaling → Behavior Mismatch

Bait: “I’m big on honesty, integrity, communication.”
Switch: They lie by omission, dodge accountability, or blame-shift.

Red flags

  • Overemphasis on being “honest” while acting evasive
  • Apologies without changed behavior

What to do

  • Watch how they handle minor conflicts.  That’s the real résumé.  Recognizing these patterns can help you feel more confident in assessing sincerity.

“Values are not what you claim.  Values are what you do under pressure.”

6) Kindness in Public → Disrespect in Private

Bait: Charming, polite, impressive socially.
Switch: Condescending, sarcastic, or emotionally sharp one-on-one.

Red flags

  • You feel smaller after time together
  • Compliments come with subtle digs

What to do

  • Name it once: “That comment felt disrespectful.”
  • If it repeats, it’s a pattern, not a mistake.

7) Lifestyle Bait → “Oh, That Was Just for the App.”

Bait: Presents themselves as active, ambitious, health-conscious, adventurous.
Switch: Real lifestyle is incompatible—nothing wrong with that, just not the advertised version.

Red flags

  • Every interest is “something I used to do.”
  • They can’t talk about current habits in detail

What to do

  • Ask “What are you into these days?” and listen for present-tense reality.

8) Exclusive Energy → “I Don’t Owe You Anything.”

Bait: Acts like a partner early: daily check-ins, affectionate language, heavy emotional reliance.
Switch: When you ask for basic Clarity, they frame it as control or entitlement.

Red flags

  • You’re “close” but not allowed to define anything
  • Your needs get labeled “too much.”

What to do

  • Keep it simple: “Clarity isn’t control.  It’s compatibility.”

9) “I’m Independent” → Emotional Free-For-All

Bait: “I’m independent; I’m grounded.”
Switch: They lean on you for constant reassurance, validation, and crisis management.

Red flags

  • Your role becomes “therapist,” not partner
  • Every week is a new emergency

What to do

  • Boundaries: “I care, but I can’t be your primary emotional regulator.”

10) Generosity Bait → Hidden Scorekeeping

Bait: Big gestures, gifts, “I’m so thoughtful.”
Switch: Later, those gestures become leverage (“After all I’ve done…”).

Red flags

  • Help comes with strings
  • They reference past favors during disagreements

What to do

  • Healthy giving is freely offered—not used as a means of obtaining a receipt.

“A gift that demands repayment is a contract, not kindness.”

11) “I’m a Great Communicator” → Never Actually Communicates

Bait: Claims emotional intelligence and communication skills.
Switch: Avoids hard conversations, stonewalls, deflects, or disappears.

Red flags

  • “Let’s not argue” = “Let’s never resolve anything”
  • Conflict ends with silence, not solutions

What to do

  • Ask for process: “When there’s tension, how do you like to handle it?”

12) Identity Bait (Career/Status) → Reality Is “In Transition” Forever

Bait: “Entrepreneur,” “consultant,” “big plans,” impressive titles.
Switch: No real structure, unstable patterns, vague details.

Red flags

  • You can’t pin down what they actually do day-to-day
  • Everything is “about to happen.”

What to do

  • Ask for specifics without judgment: “What’s a typical workweek look like?”

A Simple “Bait-and-Switch Detector” (3 Questions)

Use these early—lightly, not like an interrogation:

  •  “What are you looking for right now?” (and what does that mean in practice?)
  • “What does a good relationship look like to you, day to day?”
  • “What’s something you’re working on improving?” (watch for accountability)

“If the story is great but the pattern is weak, the pattern wins.”